RITU AGARWAL
Ever since 1980, World Tourism Day is celebrated annually across the world on September 27. It was on this day in 1970 when the Statutes of the United Nations World Tourism Organization were adopted which are considered a milestone in world tourism.
This paved the way for the establishment of UNWTO five years later. UNWTO celebrated the first World Tourism Day as an international observance on September 27, 1980.
The timing of World Tourism Day is particularly appropriate as it comes at the end of high season in northern hemisphere and the beginning of the season in southern hemisphere.
This day aims to promote and raise awareness about the importance of tourism and its social, cultural, political, and economic values. It also serves as an opportunity to reflect on the incredible diversity of our planet, the beauty of its landscapes, and the rich tapestry of cultures that make up our global community.
Tourism is a vital industry that contributes significantly to the world economy. It generates income, creates jobs, and stimulates local economies. Beyond economic benefits, tourism fosters cultural exchange, promotes understanding between nations, and preserves cultural and natural heritage sites. One of the most beautiful aspects of World Tourism Day is celebrating the incredible diversity of our world. From the snow-covered peaks of the Himalayas to the lush rainforests of the Amazon, our planet offers a breath taking array of natural wonders. Each destination has its unique charm, offering a glimpse into the beauty of nature and the marvels of human architecture and history.
Traveling exposes us to different cultures, traditions, and ways of life. It allows us to break down stereotypes, challenge biases, and promote tolerance and understanding. When we visit a foreign country, we have the opportunity to connect with locals, taste their cuisine, and learn about their customs. This cultural exchange enriches our lives and fosters a sense of global unity.
World Tourism Day also underscores the importance of preserving our cultural and natural heritage. Tourists are often drawn to historical sites, museums, and natural wonders, which, in turn, encourages governments and communities to protect and maintain these treasures. Sustainable tourism practices are essential to ensure that future generations can also enjoy these remarkable places.
In recent years, there has been a growing emphasis on sustainable tourism. Travellers are increasingly conscious of their impact on the environment and local communities. Sustainable tourism encourages responsible travel practices that minimize harm to the environment, respect local cultures, and benefit the host communities. This approach ensures that tourism continues to be a force for good in the world.
This World Tourism Day 2023, the UNWTO,under the theme “Tourism and green investment”highlights the need for more and better-targeted investments for the sustainable development goals, the UN roadmap for a better world by 2030. For World Tourism Day2023, UNWTO highlights the need for more and better-targeted investments forpeople, forplanet, for prosperity.
This World Tourism Day, governments and organizations worldwide are taking concrete steps to mitigate various challenges faced by tourism industry.
An increasing number of hotels and resorts are adopting eco-friendly practices, from energy-efficient designs to waste reduction initiatives. Guests are encouraged to participate in sustainable practices, such as reusing towels and conserving water.
Empowering local communities is a central tenet of sustainable tourism. Initiatives that involve indigenous populations in tourism activities not only provide economic benefits but also preserve cultural heritage.
Airlines and travel agencies are promoting carbon offset programs, allowing travellers to mitigate the environmental impact of their flights by investing in carbon reduction projects.
The harmful effects of irresponsible wildlife tourism have come under the spotlight. Efforts to protect animals and their habitats while educating tourists about their role in conservation are on the rise.
Technology is playing a pivotal role in promoting sustainable tourism. Apps and websites provide travellers with information on eco-friendly options, public transportation, and responsible tour operators. While significant strides have been made in promoting sustainable tourism, challenges persist. The tourism industry must find a balance between economic growth and environmental conservation. Over-tourism in popular destinations remains a concern, requiring destination management strategies to ensure a positive experience for both visitors and residents.
