Ritu Singh inaugurates ‘Rouche’ showroom
STATE TIMES NEWS
JAMMU: Rouche, an exclusive showroom showcasing heritage luxury and celebration by designer Pooja Puri, was inaugurated on Thursday by Ritu Singh of the Royal family of Jammu at 613-A Gandhi Nagar.
The launch brought together prominent guests from the city’s fashion, lifestyle, and social circles to celebrate this new destination for bespoke and contemporary ethnic wear.

Speaking at the event, Ritu Singh congratulated Pooja Puri and praised the boutique’s refined craftsmanship, timeless elegance, and celebration of Dogri culture.
Pooja Puri expressed her gratitude to the chief guest and attendees, sharing her vision for Rouche as a space where classic silhouettes meet modern sensibilities for today’s discerning women.
Located at Heart of City, Gandhi Nagar Rouche offers curated collections of Kashmiri Tilla suits, bespoke stitching, custom embroidery, occasion wear, fusion silhouettes, and accessories. The boutique emphasizes fine fabrics, detailed embroidery, and personalized styling services, providing a luxurious yet welcoming experience for weddings, festivities, and special occasions.