Dubai: India’s leading player in locking and security solutions Godrej plans to double its market share of 2.9 per cent in Bahrain in next three years.
Currently, they have a potential of approximately USD 15 million, officials from the Godrej Locking Solutions and Systems said in a statement.
“Bahrain is a very important market for us. We plan to strengthen our retail network in the country. Our plan is to have at least 300 retailers in the next three years from the current strength of 180 retailers,” said Prasad Sane, Head of International Business at Godrej Locks.
Godrej locks is a business unit of multinational conglomerate Godrej & Boyce. Operational for the last five years in Bahrain it contributes to 75 per cent of its business in the Bahrain market.
It also caters to Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and the United Arab Emirates which are the member states of Gulf Cooperation Council (GCC) markets.
“Our objective is to take Godrej Locks’ high quality and technically efficient products to the consumers and promote awareness about them,” he said.
To further strengthen its footprint in Bahrain and expand distribution, Godrej Locks has partnered with Delta Industrial Supplies- One of Bahrain solution provider.
PTI
