Urges to focus more on youth based programs
STATE TIMES NEWS
JAMMU: Secretary, Ministry of Information & Broadcasting (I&B), Government of India, Apurva Chandra, who is on a two day visit to Jammu, on Friday chaired a review meeting with the officers and officials of Doordarshan Kendra Jammu (DDK), All India Radio (AIR) Jammu, Press Information Bureau (PIB) Jammu, Central Bureau of Communication (CBC) Jammu and Indian Institute of Mass Communication (IIMC) Jammu for feedback on any infrastructural or operational issues.
While chairing the review meeting, Apurva Chandra urged to focus more on the generation of local content by involving local people in the programmes. The programme section of DDK and AIR must focus more on youth based programmes, Chandra added.
Chandra during his visit to AIR Jammu urged the officials to invite experts from different fields for enhancing the quality of the discussion programmes.
The officials of the Akashvani Jammu briefed the secretary about the popularity of the local channel due to its various programmes in regional languages.
Later, the Secretary visited the newly built campus of IIMC Jammu and held an interactive feedback session with the students about any issues being faced by them.
Chandra urged the Regional Director to upgrade the library with current editions of books related to Mass Communication and Journalism.
DDG Doordarshan and AIR, Ravikanta Babu, Joint Director, CBC J&K and Ladakh, Ghulam Abbas, Deputy Director CBC J&K and Ladakh, Ayushi Puri, Deputy Director (News) Doordarshan and AIR, Ramesh Raina, Regional Director IIMC, Soumitra were present during the occasion.